The Toolbar is now only available for Firefox browsers 2.0 to 4.0 (I am currently running Firefox 8.0.1) and Internet Explorer (which users are moving away from). As a result, Google Toolbar has taken a backseat in Google Labs’ development cycle. Browsers are updating at least monthly and Google Chrome is statistically the most used Internet browser in the world. Therefore, online marketers and SEO-oriented employees used Google Toolbar to see if a directory, news website, blogging syndicate site, or any other backlink opportunity had a high enough PageRank. However, a link from a site with a PageRank of 8/10 is hundreds of times more valuable than a link from a site with a PageRank of 3/10. So why is PageRank so important? As sites try to increase traffic and focus on SEO, they will try to achieve more backlinks, or links from other sites back to their site. Google PageRank as a Website Credibility Tool PageRank is calculated using a complex algorithm that is held secret by Google, taking components such backlinks to the site, outbound links from within the site, keywords, and overall web presence into consideration. For those of you unfamiliar with PageRank, it is one of the key components to assessing how a site ranks in Google search engine results. Through Google’s helpful browser bar, users received a quick glance at the Google PageRank of a site. Many online marketing, Search Engine Optimizers (SEO), and web developers have relied on Google Toolbar to assess a website’s credibility.

Page ranking checker